Aletheia Digital Media
Redesigned the website for Aletheia Digital Media as my first project as an employee, crafting a vibrant, user-centered platform with interactive prototypes and custom visuals—kickstarting a lasting partnership.
Challenge
Aletheia Digital Media, a video production and digital marketing agency, needed a modern website to reflect their expertise and diverse services. As my first task as a new employee, I aimed to revamp their outdated online presence into a dynamic showcase that aligned with their brand and captivated clients.
Approach
I collaborated closely with the founders and operations director, diving into their vision and needs. My process included creating wireframes and interactive prototypes to map a clear site structure—home, about, services, work, and products. I developed visual assets like custom icons and motion graphics, inspired by their circular logo and multi-color scheme.
Solution
I delivered a polished, brand-aligned website with a cohesive look featuring circle motifs, vibrant graphics, and a logo motion graphic reflecting their video expertise. Built a responsive, user-friendly layout with custom CSS guidelines for consistency across typography, buttons, and links. Structured a simple backend for staff to manage content, showcasing past work and services.
Results
The redesign boosted Aletheia's impact with increased leads and engagement, with clients praising the site's usability and vibrant appeal. Enhanced credibility through a stunning portfolio display, opening new opportunities. The owner and team were thrilled with the fresh look, cementing a partnership I maintain as a freelancer—designing for their clients and updating the site.
Aletheia Digital Media
Redesigned the website for Aletheia Digital Media as my first project as an employee, crafting a vibrant, user-centered platform with interactive prototypes and custom visuals—kickstarting a lasting partnership.
Challenge
Aletheia Digital Media, a video production and digital marketing agency, needed a modern website to reflect their expertise and diverse services. As my first task as a new employee, I aimed to revamp their outdated online presence into a dynamic showcase that aligned with their brand and captivated clients.
Approach
I collaborated closely with the founders and operations director, diving into their vision and needs. My process included creating wireframes and interactive prototypes to map a clear site structure—home, about, services, work, and products. I developed visual assets like custom icons and motion graphics, inspired by their circular logo and multi-color scheme.
Solution
I delivered a polished, brand-aligned website with a cohesive look featuring circle motifs, vibrant graphics, and a logo motion graphic reflecting their video expertise. Built a responsive, user-friendly layout with custom CSS guidelines for consistency across typography, buttons, and links. Structured a simple backend for staff to manage content, showcasing past work and services.
Results
The redesign boosted Aletheia's impact with increased leads and engagement, with clients praising the site's usability and vibrant appeal. Enhanced credibility through a stunning portfolio display, opening new opportunities. The owner and team were thrilled with the fresh look, cementing a partnership I maintain as a freelancer—designing for their clients and updating the site.